Business Intelligence
Business intelligence is a process.
It has a life cycle that in some ways mirrors the life cycle of other information processes. Different individuals and organisations have slightly different ways of defining and analysing the process but they nearly all agree that one exists.
- 5 stages:
five stages;
1. Data Sourcing
2. Data Analysis
3. Situation Awareness
4. Risk Assessment
5. Decision Support
Business intelligence is a multi-dimensional activity
Identification of sources
- Internal or external to the organization.
- Published or unpublished if external.
- Rigid or open for revision and expansion.
- General or specific in scope.
- Quantitative or qualitative in origin.
- Transaction/rule (method or steps) or heuristic (discovery).
- Relevant to individuals or groups.
Analysis of information collected
- Internal or external to the organization.
- Published or unpublished if external.
- Rigid or open for revision and expansion.
- General or specific in scope.
- Quantitative or qualitative in origin.
- Transaction/rule (method or steps) or heuristic (discovery).
- Relevant to individuals or groups.
Application for decision-making
- LEVELS OF DECISION-MAKING
- OPERATIONAL
- MANAGERIAL
- STRATEGIC
- PROMOTIONAL
- RELATIONAL
- TECHNICAL
- INDUSTRIAL
- POLITICAL
- INDIVIDUAL/PERSONAL
IM & KM contribution to BI
- Help to SCAN the business environment for information sources outside the organization. (identification)
- Help to give broader ENVIRONMENTAL CONTEXT to the patterns and trends being picked up from the transaction-based data. (interpretation)
- Help to VERIFY the analysis of reports prepared for decision making through the searching of published information in online databases. (interrogation)
Links for application
- Meta data : http://www.techterms.org/definition/metadata
- Database :http://www.webopedia.com/TERM/D/database.html
- Datamark : http://isp.webopedia.com/TERM/d/data_mart.html
- Olap : http://www.olap.com/
